Manhunt, McCain, and the Boyfriend Problem
photo from gayparentingpage.com
I've been thinking a lot about gay male culture while I've been out in Provincetown. Gay male culture here is concentrated, combined, and distilled: here are the Bears, the dads with a kid and a Labrador, the club boys, and the drag queens. In the clinic, gay life becomes both more ordinary and more quietly charming when an old drag queen, i.e., an old queen who is actually old, comes in wearing flip flops and an old t-shirt to discuss diabetes management.
It's been bringing back some memories, but also some new ways of looking. Back in Boston, my life outside of work revolves around Ms. Dr. Hemodynamics and the Hemodynamic Cat. But when I was younger, my personal life and affections were more complicated. And I was doing HIV prevention work in San Francisco. In that time, I was a much closer observer of gay life, and sometimes an observer with more personal stakes in the questions of the day.
Back then, I was also living with a woman for much of the time I was doing that work; I've long been the male equivalent of that time-honored tradition among women's college alumni, the has-bians. But finding love with women has always caused me to reflect on the obstacles my gay male friends have in finding love with men, and to think about how they might solve the perennial Boyfriend Problem which seems to afflict so many. That road not taken looks pretty bumpy from over here on the paved expressway.
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I used to see gay life through some notion of gay culture, the community, something greater than the sum of the parts: that was how I saw gay life when I was an idealistic young person, and when I worked as a community organizer and public health worker. That makes sense. That's how idealists and public health workers (and especially, idealistic public health workers) are supposed to think.
Now I see gay culture one gay man by one gay man, each individual coming into my social circles or my clinic in the midst of all of the other people I encounter. I don't see a united culture or community in the way that I used to. Part of that is the product of seeing people through the lens of medicine instead of community organizing; medicine is individualizing.
At this remove, I now think that a lot of what I used to think of as "gay culture" is really mainly about of the lives of single gay men. Once gay men couple up, they remain part of the community, but they are often less visible, live elsewhere, and almost by definition spend more time with each other than they do with other men. They still come to the doctor's office, though, and so I'm reminded of them more than I used to be when I was a community organizer.
It's also true that Boston is different than San Francisco. Gay life is both less visible and less separate from the rest of the city. That doesn't mean that all of Boston's gay men are living in a closet, it just means that they don't all live in the South End, or any other neighborhood. And there is no designated space of outrageousness in the city itself, like San Francisco's Castro District, where any given night might mean an encounter with some crazy drag queen doing some nutty schtick. That space exists for Boston men, but it is 90 minutes away by fast ferry. It is tucked away down here in Provincetown, isolated from everything else, and seasonal. Its location is based, no doubt, on those two cherished New England values: freedom and discretion.
So I've changed my relationship to the gay world, my role in it, and my geographic position. And each of those changes means that I've personally moved much of my day-to-day view of gay life from neighborhood to individuals, from community problems to individual needs.
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But the change from community to individual seems to be happening in some other ways, too, which have nothing to do with my shifts in jobs or geography. Around the country, whether your local gay mecca is a distant refuge, or a right-in-the-middle-of-town liberated zone, geography has become less important to gay men. In part this is because the geography of cruising and hooking up with other men has become decentered and electronic, conducted through Internet hook-up sites like Manhunt.
And the rest of the geography of gay life may also be dispersing and diffusing, as younger men stop having to leave behind their straight friends from high school, college, or work behind when they come out. Straight culture's transformation towards increasing acceptance of gay lives in the last thirty years has meant that more and more queer people can lead social lives that have continuity with childhood and young adulthood, instead of requiring either a closet (as in the older days), or a complete break and reinvention (as in the slightly more recent days).
This all may mean that, as a Boston Globe think piece argued, gay bars will go the way of Jewish delis. Only a few iconic delis now survive as "Jewish Delis", living on as places of history built for occasional pilgrimages in from other neighborhoods or suburbs, rather than existing as true centers of community life. I think there could be worse fates for gay bars than for most to close and a few to become "Gay Bars" where men go on third dates for a fun experience of gay culture nostalgia, but not to meet their first date. Of course, the "Gay Bar" will be something less than the original, likely full of straight tourists buying kitschy "Gay Bar" t-shirts and getting their pictures taken with the drag queen at the door. But if you had to choose whether gay bars should be more or less prominent features of our cities and of gay men's lives, I think it's not unreasonable to choose "less." There are others who can sponsor gay softball teams.
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But the internet's role is potentially more troubling than whether it may be biting into gay bar profit margins. A recent essay in Out.com, entitled "Has Manhunt Destroyed Gay Culture?" by Michael Joseph Gross, is partly an essay that could have been (and has been) written any time in the last thirty years of gay culture. It laments gay men's focus on sex which it argues precludes a focus on longer and more meaningful relationships. I found this article because of my political junkie Internet addiction which led me to the controversy about one of Manhunt's founders donating as much money as the law allowed to John McCain.
The part that could have been written any time since the 1970s and perhaps earlier is as follows:
But the most powerful secrets that live on Manhunt aren’t the ones we keep from the outside world. The most powerful secrets on Manhunt are the ones we keep from ourselves. Practically every gay man has his own version of this secret, which we learned to keep while growing up in the closet: the secret fear that, if we were truly known, we would never be loved.
This is probably as true (but over-simplified) today as it was in 1978 when Larry Kramer was working this angle, though probably not more true. However, because there is so much more capacity to create visual images quickly, including movies and digital self-portraits that require no photo lab technician to see the photo, people are becoming pornified, and pornifying themselves, in a way that they weren't before. The fact that more of the sex is virtual is only good from a strict-constructionist public health point of view. From a broad wellness point of view, I'm not so sure that it's an improvement.
Along those lines, we find the special Hemodynamics angle in another paragraph:
Employers now routinely reject job applicants after checking MySpace and Facebook profiles for suggestions of irresponsible or reckless behavior. Yet the explosion of amateur online porn has given many gay men, particularly younger men, a remarkable sense of security about their choice to perform. Last year a medical student in Manhattan told me he decided to have sex on-camera because “I’m not going to run for the Senate. I’m going to be a doctor in New York City. If anything, being a gay porn star is something to talk about at a cocktail party. That sort of thing here is like, ‘Oh you were in porn? Me too!’”
Personally, I would give this young doctor-to-be the advice that if he's going to sell his body, it should be at a high enough price to pay off his student loans. There must be some rich medical fetishist in New York who wants a highly-trained rent boy. But that's just me: always with the helpful suggestions that no one wants to hear.
The putatively more Internet-specific part of the essay's argument is here:
The seemingly endless stream of available men on Manhunt is, according to marketing director Henricks, “addictive, like a slot machine. You keep hitting next, to see another screen of profiles, thinking you’re gonna get lucky sevens.” This drive, according to Alan Downs, a psychologist and author of The Velvet Rage: Overcoming the Pain of Growing Up Gay in a Straight Man’s World, lies at the core of the appeal of online cruising: “Variable payout schedule, which is used in slot machine designs, is the most addictive form of psychological conditioning, because you never know when you’ll get paid. It could be every 10 times you play, or every hundred.” In the same way, Downs adds, “every time you log on, you never know what you’ll find. That’s why it expands to fill a person’s time. Last night was a bust, but who knows who will be online this morning or tonight.”
How vulnerable are Manhunt users to its addictive quality? “We’re the second-stickiest website in America,” Henricks boasts. “Stickiness,” he explains, is slang for attention ranking, the measure of the amount of time a user spends on a website each time he visits. According to Compete.com, the Web’s Nielsen equivalent of attention rankings, the average Manhunt user spends 40 minutes on the site per visit. That’s about twice the amount of time the average Facebook or MySpace user spends on those sites. And, back to the slot machines, the only website in this country that is stickier than Manhunt is the wildly popular gambling website Pogo.com.
I don't know that this is different than cruising, which itself has always led to variable payouts, and has long consumed a significant amount of some gay men's time. Still, like pornification replacing simple objectification, the internet intensifies this effect and makes it more efficient. The difference is not in what is going on--there were variable payouts in the process of looking around a bar, too--but the effect of its new form in making this process more targeted and efficient, and also more geographically diffuse.
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The not-Internet-specific part of this Manhunt essay gets written every few years in new form by an educated gay man who realizes with a start that the way that he and his urban friends conduct their lives does not lead to having long-term stable relationships. He then works out his frustration about this by writing an essay or a novel on the topic, which I hope helps him meet a nice man who agrees with him:
"Looking for Mr. Right,” countless Manhunt profiles claim, but until he comes along, they’re open to playing with Mr. Right Now. Online cruising has its place in gay society: Access to a satisfying number of Mr. Right Nows is part of the pleasure and the privilege of moving to the big city to be gay.
Beyond a certain point, though, perpetually settling for Mr. Right Now becomes a failure of hope. When you came out, you did it because you wanted something. Part of what you wanted was sex, but part of what you hoped for was the possibility of being loved as your true self. And when, as often happens while cruising online, we diminish the hopes that drew us out of the closet, we reduce sexy to a purely physical act.
There is nothing in this that mothers don't tell teenage girls every day of the week, and maybe mothers need to tell their gay sons too, so this idea doesn't come as such a surprise. Still, the combination of emotional vulnerability and sexual availability is especially intense for some gay men.
Barack Obama was a community organizer for people whose lives had been damaged by closing steel plants and plagued by racism. I was a community organizer among people whose lives were threatened by the AIDS epidemic, and injured by homophobia. And, I would argue, chick flicks. I remember with a sense of vivid tragedy a safe sex workshop that I was facilitating, in which a young man said, "Even if I'm in some car giving head to some guy who I just met, there is always some voice in my head that asks, 'Could he be The One?'"
In my work in the South Side of Chicago--I mean, the Castro--I found that there are more gay men than there should be who think this way. Gay men who find themselves in this way of thinking have stumbled into a dumping ground of the worst ways that straight women and men think about love and sex, respectively. It's as important for gay men to realize that chick-flick ideas of romance are nonsense as it is for gay men to realize that true love only rarely begins with a hookup based on a picture of your butt. (Acknowledging, of course, that love can be powerful enough to create exceptions everywhere.)
No one should be surprised that the Manhunt guy gave money to McCain. Figuring out how to turn basic human yearnings into payola is the genius of American capitalism, and McCain is nothing if not pro-capitalism. Manhunt is just another version of that amoral form of genius. And that built-in structural feature of capitalism is so powerful that it's probably folly to think that somehow gay men will break free of each decade's version of the gay bar or Manhunt.
Maybe the only way to solve this problem is for love to reign, for the power of Community, capital "C", to awaken the love in all gay men's hearts. But let's not be sentimental about this. Love is too profound for sentimentality.
And if American capitalism has taught the world anything, it's that nothing is too profound to generate cash. So I hope that some capitalist will figure out how to get gay men to realize they could stop looking for the Magic Boyfriend, but start actually being each other's boyfriends. I'd like to think that the person who solved the gay boyfriend problem would bring in some real money. But capitalism may have already given us the answer: if gay men could bring in a bunch of money by truly looking for love, someone would already be making a lot of money off of it.
One problem is that gay male profits are made off of single gay men. Once gay men couple up and move to the suburbs there is less that is gay about them, and therefore less distinct marketing that can be done to them, and less money that can be made from them as a distinct group. They fade into the Ikea-furnished masses, no longer a distinct target market, no longer a definable profit opportunity. If you make your money from helping gay men fall in love, you have to make up in volume what you lose in repeat business.
It would be nice if the gay wedding industry were to become so lucrative that it could start investing in up-front love generation in order to keep the back end profitable. But it's unlikely. Which leaves us with this unsatisfyingly sentimental and apparently unrealistic and idealistic answer: the only way for gay life to become more filled with long-term loving partnerships is for love to prevail over profits, and for genuine attempts to build human connection to win over the seduction of variable payouts. I don't think that this means that gay men need to rise up and smash capitalism, and thank goodness: that's even harder than finding true love.
But anyone who is paying a business for the chance to meet another person is potentially susceptible to the interests of that business. If the interests of that business are psychological conditioning via variable payouts, then the customers will pay for their own conditioning. Even as gay business hosts each new form of gay male community--first physical space, and now virtual space--it also usually promotes individualism. By designing an environment in which jackpots can be won at any moment, customers will constantly return for more opportunities to hit the jackpot. And since part of the reward of the jackpot is the electric charge of novelty, they will usually return as individuals, as single people.
Any gay business which relies on repeat business by individuals acting in their individual interests has a profit interest in foiling true love. Gay restaurants don't need to pornify their customers; they just need to serve brunch. That's why love-wise, I think you can trust a gay restaurant, more or less: they get paid whether you come there again with your same boyfriend, or a different one. But gay bars and internet sites create a pornographized and individualized world within them, because this yields variable payouts and repeat business. Their profits depend on it.
Much of gay male culture has been produced by this profit interest, and at the same time has often been at war with it. That's because the Manhunt/gay bar business strategy depends on supporting gay community but preventing gay love. For the gay man seeking love, then, we can only say, caveat emptor.
image: The Stonewall Rebellion as immortalized by gay capitalism: the Advocate with a headline reading "First Gay Riots", a naked picture of present-day John McCain supporter Jon Voight, and a teaser for pictures of 18 other groovy guys.